SEO Consultant Nigeria

SEO Consultant Nigeria

Korhogo Agency is the partner you call when you want search visibility that translates into revenue, not vanity metrics. As a dedicated SEO consultant serving brands across Nigeria, we combine rigorous research, a clear strategy, and meticulous execution to unlock sustainable growth from organic search. Our advisory and delivery model is built around measurable ROI, high-performing content, credible backlinks, finely tuned local signals, precise technical foundations, and transparent analytics that show what works and why. If you are competing for attention in Lagos, Abuja, Port Harcourt, or nationwide, korhogoagency.com helps you win the clicks that matter and the customers who convert.

Why choose Korhogo Agency as your Nigeria-focused SEO consultant

Your market, your customers, and your constraints are unique. We design SEO programs that reflect the realities of Nigerian search behavior, infrastructure, and commercial models—without copy-pasting playbooks from different geographies. That means strategies aligned to mobile bandwidth patterns, multi-lingual and Pidgin search terms, marketplace dynamics (Jumia, Konga), and the regulatory context that frames how brands collect, track, and use data.

Our consulting edge rests on four pillars:

  • Market fluency: We research how Nigerians actually search across English, Nigerian Pidgin, Yoruba, Hausa, and Igbo; how they evaluate trust; which platforms shape discovery; and how seasonal or regional demand shifts affect intent.
  • Technical precision: We ensure your site architecture, crawl budget, and Core Web Vitals support fast discovery and efficient indexing—even on low-latency, mobile-first networks that still shape much of Nigerian browsing.
  • Commercial alignment: We map search opportunities to your actual revenue model: lead pipelines for B2B, bookings for travel, foot traffic for services, and unit economics for e‑commerce. SEO that doesn’t move commercial KPIs isn’t good SEO.
  • Transparent delivery: You see the plan, the timeline, the tasks, and the results—plus clear acceptance criteria and QA steps for every change we ship with your team.

We do not promise “overnight rankings” or shortcuts. Instead, we deliver durable search equity: content that answers intent thoroughly, internal links that pass topical authority, and brand signals that earn mentions from reputable Nigerian and international sources. The result is compounding visibility that makes paid acquisition more efficient, diversifies traffic risk, and builds mindshare in the exact categories you want to own.

The consulting approach: From audit to compounding results

1) Discovery, goals, and baseline

Every engagement starts with a discovery workshop to define target markets, products or services, and margin structures. We map your buyer journeys—from early awareness to ready-to-buy queries—and gather existing analytics baselines: sessions, assisted conversions, average order value, and lead-to-sale conversion rates. We align on scope, roles, and a 90‑day delivery roadmap that pairs quick wins with foundational work.

2) Research and opportunity modeling

  • Search demand mapping: Keyword clustering across short- and long-tail queries, branded vs. non-branded intent, and SERP feature analysis (maps, snippets, video, shopping).
  • Competitor landscapes: Gap analysis to identify where you can outrank incumbents, and where differentiation is required (price, trust signals, unique value, or media formats).
  • Topic architecture: A semantic blueprint that structures categories, subtopics, and supporting articles needed to build topical authority and E‑E‑A‑T.
  • Forecasting: Volume, click-through, and conversion-rate modeling to quantify the potential return of priority clusters before we invest.

3) Technical foundations that scale

  • Indexation and crawl: Clean sitemaps, robots directives, canonicalization, pagination handling, and faceted navigation hygiene for large catalogs.
  • Performance: Core Web Vitals audits, image optimization, script deferral, and server-level caching with special attention to cellular networks and older devices common in Nigeria’s traffic mix.
  • Schema and rich results: Product, Organization, FAQ, HowTo, and LocalBusiness markup to unlock enhanced SERP features where relevant.
  • Internationalization and language: If you serve different locales or languages, we implement hreflang correctly; if you target Nigeria specifically, we localize metadata and on-page signals accordingly.
  • Security and data privacy: SSL coverage, cookie categorization, and NDPR-aware data collection practices.

4) On-page and content systems

  • Information architecture: Category and URL structures that are logical for users, consistent for crawlers, and scalable as you add products, services, or articles.
  • Page templates: Modular templates with reusable components for headers, FAQs, comparison tables, and CTAs, so we can deploy high-quality pages quickly and consistently.
  • Editorial operations: Briefs, outlines, and style guides tailored for Nigerian audiences, including tone, trust signals, and context (payment options, delivery expectations, local regulations).
  • Conversion-first optimization: Copy that balances search intent with business outcomes—trust anchors, social proof, forms that work on mobile, and frictionless next steps.

5) Authority building and digital PR

  • Link earning: Original research, expert commentary, and data assets that attract citations from journalists, niche blogs, professional associations, and community platforms.
  • Strategic outreach: Editorial pitching focused on relevance and credibility, not volume—prioritizing local publishers, industry trade sites, and thought leadership placements.
  • Reputation signals: Profiles and directories where your buyers look for validation (industry registries, associations, review platforms), with consistent NAP and brand narratives.

6) Local SEO and maps visibility

  • Google Business Profile: Category tuning, services, products, posts, Q&A seeding, and photo hygiene that reflects real customer experience.
  • Citations and consistency: We align your NAP data (Name, Address, Phone) across Nigerian and global directories that actually pass trust.
  • Location pages: Unique, intent-serving pages for each service area or branch, with localized proof (nearby landmarks, service coverage, testimonials, pricing specifics).
  • Review velocity: Playbooks to ethically earn authentic reviews and convert customer feedback into on-page FAQs and proof points.

7) Measurement, iteration, and enablement

  • Dashboards that matter: Traffic by intent cluster, assisted conversions, landing page contribution, and “net new” keyword ownership—plus revenue attribution where applicable.
  • Testing cycles: A/B tests for headlines and CTAs, internal link experiments, and snippet optimization for click-through gains.
  • Team training: We equip your marketing and dev teams with checklists, SOPs, and code patterns to keep shipping SEO-safe updates.

Nigeria-first search strategies that outperform

We build for Nigeria’s context rather than forcing generic frameworks. That impacts everything from keyword selection to UX patterns and proof elements. Below are core tactics we tailor for your brand and category.

Language and intent coverage

  • English + Nigerian Pidgin considerations where your audience uses both; we translate intent, not just words, so your pages mirror how people actually ask questions.
  • Regional nuances: Content and metadata that reflect Lagos Island vs. Mainland distinctions, Abuja’s B2G procurement language, or Port Harcourt’s energy sector terms.
  • Voice-friendly phrasing: Question-based headings and concise answers to target featured snippets and voice assistants used on lower-end smartphones.

Mobile-first experiences for real networks

  • Lean page weight: Media compression and lazy loading; avoiding render-blocking scripts; prioritizing readable, scannable copy.
  • Resilient forms: Offline-friendly validation, minimal required fields, WhatsApp or phone fallback for lead capture, and accurate “call now” affordances.
  • Payment clarity: Prominent, trusted payment options and delivery timelines for e‑commerce—reducing cart abandonment rooted in uncertainty.

Trust and proof for high-consequence decisions

  • Professional services: Credentials, case narratives, and client categories (without breaching confidentiality) to de‑risk B2B inquiries.
  • Healthcare and education: Clear disclosures, regulatory notes, and accessible explanations written in plain language to improve comprehension and conversion.
  • Local proof: Photos, maps, team bios, and community involvement that signal authenticity—especially critical for service-area businesses.

Marketplace and aggregator dynamics

  • Own your brand SERP: Defend branded queries with rich snippets, FAQs, and reviews so marketplaces don’t intercept your brand demand.
  • Partner pages: If you sell through marketplaces, create optimized “where to buy” pages that capture navigational intent and send qualified traffic externally by design.
  • Structured data: Align product feeds and schema to power both marketplace and organic visibility without duplicate content risks.

What we deliver: Clear scope, visible work, measurable outcomes

Our consulting engagements combine strategic thinking with hands-on execution so you see progress weekly—not just at quarter’s end. Typical deliverables include:

  • Audit pack: Technical, content, and off-page audits with prioritized issue lists and effort/impact scoring.
  • Opportunity map: Keyword clusters, topic trees, and a 6–12 month editorial calendar with briefs for each asset.
  • Implementation sprints: Page template upgrades, internal link frameworks, schema deployments, and image/CDN optimization.
  • Authority plan: Target publications, digital PR angles, and link-earning roadmaps with outreach copy and compliance checks.
  • Local suite: GBP optimization, citation rollout, location page templates, and review generation playbooks.
  • Measurement layer: Analytics tagging plans, goals, events, dashboards, and reporting cadences in your preferred tools.

We adjust for your internal capacity. If your dev team is overloaded, we provide annotated tickets with code samples. If your content team needs support, we deliver briefs, outlines, and editorial QA. If you prefer advisory only, we guide and verify while your team executes.

Engagement models built for flexibility

Advisory retainer

Best for teams with in-house writers and developers. We provide strategy, prioritization, reviews, and QA, plus monthly reporting and leadership-ready summaries that tie effort to commercial impact.

Full-service sprints

Ideal for brands that want faster lift without hiring multiple vendors. We run research, technical implementation, content production, and outreach in coordinated, goal-driven cycles.

Project-based interventions

Perfect for site migrations, new product/category launches, or marketplace expansions. We architect the move, protect rankings, and set the new environment up for compounding visibility.

Training and enablement

For marketing and product teams that want to internalize SEO. Workshops cover modern information architecture, brief creation, technical hygiene, and experimentation frameworks tailored to your stack.

Timelines and what to expect in the first 120 days

  • Weeks 1–2: Discovery, analytics access, baseline establishment, and quick technical fixes (indexing, core vitals blockers, metadata hygiene).
  • Weeks 3–6: Opportunity mapping, content briefs, internal linking blueprint, and the first batch of optimized or net-new pages shipped.
  • Weeks 7–10: Digital PR and authority work begins, local enhancements roll out, and we iterate on on-page improvements based on early data.
  • Weeks 11–16: Additional topic clusters go live, link momentum builds, and dashboards reveal new rankings, CTR uplift, and conversion movement.

Organic search compounds, but you should see leading indicators—improved indexation, rising impressions for target clusters, richer SERP features—within the first 4–8 weeks. Pipeline and revenue indicators typically follow as new pages mature and internal links distribute authority.

Industries we support across Nigeria

  • E‑commerce and DTC: Category architecture, product detail optimization, faceted navigation control, and cart conversion improvements aligned to Nigerian buyer expectations.
  • B2B and SaaS: Lead quality frameworks, gated vs. ungated content strategies, and sales enablement assets that convert high-intent traffic.
  • Professional services: Local authority building, reputation management, and location pages that capture high-value service queries.
  • Fintech: Trust, compliance notes, and educational content that addresses risk, fees, and onboarding friction clearly.
  • Real estate: Location intelligence, property schema, lead routing optimization, and content that answers neighborhood-level questions.
  • Healthcare and education: Accessibility, clarity, and compliant information architecture that lifts both discoverability and conversion.
  • Travel and hospitality: Seasonal demand mapping, experience-led content, and booking flow optimization for mobile users.

How we measure success and report impact

You deserve visibility into what’s working. Our reporting separates noise from signal and ties efforts to your commercial priorities. Core views include:

  • Keyword set progress: Ownership of strategic clusters, new top-10 entries, and movements by intent stage.
  • Landing page impact: Sessions, assisted conversions, and revenue attribution where applicable—plus page-level hypotheses for next actions.
  • Authority profile: Referring domains quality, topical relevance, and competitor comparison across the same timeframe.
  • Local visibility: Map pack rankings, direction requests, call clicks, and review metrics.
  • Site health: Index coverage, Core Web Vitals, structured data coverage and errors, and crawl anomalies.

We complement dashboards with narrative context: what changed, why it matters, what we’ll do next, and how you can contribute internally (for example, unlocking subject matter experts for interviews or approving updated templates).

Risk management: Protecting your brand while you grow

SEO should never jeopardize your compliance, brand equity, or site stability. We maintain rigorous governance in how we recommend and implement changes:

  • Content integrity: No generated pages that provide thin or duplicate value. We focus on useful, expert-backed resources that stand up to scrutiny.
  • Link standards: We avoid link schemes and low-quality networks. We favor editorially earned mentions, citations, and strategic partnerships.
  • Change control: Staged deployments, rollbacks, and QA checks for performance, tracking, and UX before changes go live.
  • Data protection: NDPR-aware analytics setups and cookie categorizations, with clear consent and opt-outs.

Working with your existing stack and partners

We integrate into your CMS (WordPress, Shopify, Webflow, custom), your analytics tools (GA4, server-side tagging, Looker Studio), and your collaboration flow (Jira, Asana, Notion, Slack, email). If you have paid media, PR, or dev partners, we coordinate roadmaps so SEO amplifies, rather than competes with, concurrent initiatives. From standing up staging environments to building reusable components, we keep handoffs tight and communication frequent.

Pricing principles and value alignment

Our fees reflect effort, expertise, and the commercial opportunity at stake. We scope transparently, price against deliverables and outcomes, and build room for iteration. Whether you choose advisory, sprint-based execution, or a hybrid model, you’ll see a clear link between your investment and the road to durable, diversified organic acquisition.

Let’s build search visibility that compounds

If you’re ready to transform organic search into a predictable, scalable growth channel in Nigeria, we’d like to hear your goals and show you a plan to reach them. Visit korhogoagency.com to request an SEO consultation. We will review your site, your category, and your current visibility, then propose a focused roadmap tailored to where your greatest potential lies. From Lagos to Abuja and beyond, we will help you earn the rankings, traffic, and conversions that make a measurable difference.

What happens after you contact us

  • Intro call: Clarify objectives, constraints, success metrics, and timelines.
  • Lightweight diagnostic: A snapshot audit to highlight opportunities and blockers.
  • Proposal and roadmap: Scope, deliverables, milestones, and reporting cadence.
  • Kickoff: Access, governance, and a 90‑day plan with weekly or biweekly check-ins.

Book your consultation at korhogoagency.com and let’s begin building the organic advantage your brand deserves. With the right plan, consistent execution, and clear measurement, your search presence can shift from unpredictable to unstoppable—owned visibility that compounds month after month and strengthens every other channel you run.

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